Stand for Something: Brand Activism at Nike” – Christian Sarkar and Philip Kotler
Why companies need to be authentic about brand activism | UNSW Newsroom
When fashion brands become activists | Financial Times
Stand for Something: Brand Activism at Nike” – Christian Sarkar and Philip Kotler
Stand for Something: Brand Activism at Nike” – Christian Sarkar and Philip Kotler
Stand for Something: Brand Activism at Nike” – Christian Sarkar and Philip Kotler
Why companies need to be authentic about brand activism l on the nexxworks blog
Harte Hanks - Brand activism at Nike, explained by Phil Kotler and Christian Sarkar: http://ow.ly/mENT30lPgru | Facebook
Being Brand Activist - CBA Italy
What Nike's response to Lil Nas X “Satan Shoes” says | Hire a Writer
Brand Activism: When does it work?
تويتر \ Christian Toennesen على تويتر: "As Nike names Colin Kaepernick the face of its 30th anniversary 'Just Do It' campaign, big brand activism is truly alive and well. https://t.co/8CErK68Suy"
4 Branding Lessons From Nike's Colin Kaepernick Ad
Brand Activism: Nike and Colin Kaepernick
Brand Activism in the Age of Transmedia: Lessons Learned from Business Practices
PDF) Brands Taking a Stand: Authentic Brand Activism or Woke Washing?
Brands can be rewarded for social activism – but they also risk losing customers to apolitical rivals
![PDF] Brand Activism, the Relation and Impact on Consumer Perception: A Case Study on Nike Advertising | Semantic Scholar](https://d3i71xaburhd42.cloudfront.net/9425fd5b7a7769ecd2e6a035fac20b6ab72e02f6/5-Figure3-1.png "PDF] Brand Activism, the Relation and Impact on Consumer Perception: A Case Study on Nike Advertising | Semantic Scholar")
PDF] Brand Activism, the Relation and Impact on Consumer Perception: A Case Study on Nike Advertising | Semantic Scholar
HOW NIKE RE-FRAMED BRAND PURPOSE IN THE AGE OF SOCIAL-CONSCIOUS MARKETING. | by Wilderness Agency | Medium
Nike takes heat for new Kaepernick ad — but is social activism just the new ad hook?
THE SOCIAL CULTURAL TRENDS OF NIKE CONSUMERS SHOWS THAT FOR SOME BRANDS, BRAND ACTIVISM & PURPOSE PAYS.
:no_upscale()/cdn.vox-cdn.com/uploads/chorus_image/image/61235169/KaepernickNikeAd.0.jpg "Nike's Colin Kaepernick ad and the history of “commodity activism” - Vox")
Nike's Colin Kaepernick ad and the history of “commodity activism” - Vox
Why Nike Has Mastered the Art of Online Brand Management – Marketing And Must-Know Rules
Brand Equity on ET NOW - Taking a cue from Nike: the brand activism debate | Facebook | By Brand Equity on ET NOW | This week on Brand Equity, Sonali Krishna
What the Nike campaign tells us about the risks & rewards of taking a stand | Ipsos
